No logo
active
United States
Established: 2010
Berner (Cookies Fam)
**Cookies Fam Genetics**, often referred to simply as 'Cookies' or associated with its co-founder Berner, is a California-based cannabis brand and breeding collective that has fundamentally reshaped modern cannabis culture, marketing, and genetics. Founded around 2010 in San Francisco by rapper/entrepreneur Berner (Gilbert Milam Jr.) and cultivator Jai, the brand began with the now-legendary **Girl Scout Cookies (GSC)** strain. This phenotype of OG Kush and Durban Poison became a global phenomenon, prized for its potent, euphoric high and complex sweet, earthy aroma with hints of mint. The success of GSC spawned an entire 'Cookies' family of strains, including **Thin Mint Cookies**, **Platinum Cookies**, and landmark hybrids like **Gelato** (developed in collaboration with Sherbinski), **Wedding Cake**, and **Runtz**. The brand's philosophy extends beyond breeding to encompass a high-fashion, lifestyle-oriented approach to cannabis, with exclusive apparel, collaborations, and a network of licensed retail stores. While not a traditional 'seed bank,' the Cookies collective (including affiliated breeders like Powerzzzup, Alien Labs, and Compound Genetics) develops and releases elite clone-only genetics and seeds, focusing on flavor-driven, potent cultivars that dominate the commercial and cultural landscape. Their contribution is less about open-source breeding and more about creating iconic, branded genetic lines that command premium prices and define market trends.