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United States
Established: 2010
Santa Cruz Collective
The Santa Cruz Collective is a California-based cannabis breeding company renowned for its focus on **sustainable, sun-grown cultivation** and the preservation of **heirloom genetics** from the legendary Santa Cruz Mountains region. Founded by a group of legacy growers, their philosophy centers on **terroir-driven cannabis**—the belief that the unique coastal microclimate, soil, and cultivation methods of the Santa Cruz area produce distinctive, high-quality phenotypes not found elsewhere.
Their breeding program is dedicated to **stabilizing and refining classic NorCal strains**, particularly those with roots in the 1970s and 1980s counterculture. They are celebrated for their work with pure Sativas and landrace hybrids, emphasizing **clean, clear-headed effects and complex flavor profiles** over sheer potency. The Collective operates with a strong ethos of environmental stewardship and community, often collaborating with local artisans and advocating for regenerative agricultural practices within the cannabis industry.